Friday, 19 April 2013

Evaluation Question 3: What kind of media institution might distribute your media product and why?

IPC MEDIA

IPC media, or International Publishing Company is a british comsumer magazine publishing company which with it’s large portfolio it holds, sells of 350 million copies a year.
Magazines
IPC media owns many magazine’s, with many different categories ranging in genre’s. A few of these include NME, Now, Ideal Home, InStyle and Woman’s Weekly. Tcompany is open to many different brands, each of which are popular with men and woman
DIVA
Considering that my magazine is something new and totally different from anything a UK publishing company usually owns, with the current new incoming k-pop music artists coming in from around Korea, IPC media could have a space in their broad range of genre’s to fit in their first k-pop music magazine.
Seoul Cultural Publishers., Inc.
Seoul Cultural Publishers., Inc is a publishing company formed in South Korea in 1988 and are currently publishing two weeklies, two bi-weekly and seven monthly magazines, as well as 850 books per year. In comparison to company’s around the world, this would be considered a small company.

DIVA
When it comes to my magazine, Seoul Cultural Publishers, inc would be a suitable company to sell my magazine as k-pop is the most popular in it’s country Korea, it would fit my target audience as well as the Ethnic fans will more likely be able to find the magazine in stores in Korea. Although it’s a small company, DIVA could be it’s first groundbreaker to making the publishing company something more.



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